By: Lindsay Lee
Thursday, June 20, 2013
Saxbys Coffee featured in The Hoya
Saxbys Coffee was recently featured in The Hoya in an article titled, "Georgetown Barista Wins Saxbys Contest." The article discusses the social media competition where Saxbys engaged local fans, baristas, and communities. Georgetown Saxbys owner, Jim Hilson discusses the value of competitions like this and their importance in the community. Kaitlin Orr, barista, Georgetown student, and competition winner, discusses her experience and how she invented the drink. Nick Bayer discusses how Saxbys is able to create niches in communities where it draws the best aspects of a local coffee shop and a chain. Click here for the entire article or begin below.
Saxbys seasonal drinks are typically selected by a group of Saxbys officials, but this year they decided to shake things up: baristas all over the Saxbys map were given the opportunity to submit their drink creations for the chance to have their drink featured on menus nation-wide.
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